LIA APONTE, founder

I specialize in partnering with founders, entrepreneurs, creatives, and media professionals to define and grow their personal brand while unlocking new business opportunities. I am recognized for my strategic vision, client-first approach, and expertise in personal brand and business development, engagement strategies, and opportunity creation.

As a seasoned executive with over 15 years in media and entertainment, including agent and leadership roles at United Talent Agency and Booje Media, I have represented more than 100 clients, guiding career diversification, brand expansion, and the launch of new ventures. Through Currently Consulting, I provide strategy-first guidance on brand growth, partnerships, monetization, and platform strategy, helping clients show up with clarity, authority, and impact.

I am passionate about designing innovative paths that ignite brand momentum and drive long-term business evolution while supporting clients as they seize new opportunities to reach the next level of success.